A professional headshot of a man with dark hair, blue eyes, wearing a black suit, white shirt, and teal tie, smiling against a gray background.

Brad Barlog

Founder & CEO

Brad Barlog is a dedicated NIL and recruiting agent committed to helping student-athletes maximize their opportunities both on and off the field. With expertise in athlete branding, endorsement negotiations, and collegiate recruiting strategy, he works closely with prospects and their families to navigate the evolving landscape of Name, Image, and Likeness (NIL) opportunities.

Leveraging a deep understanding of NCAA, NAIA, and NJCAA regulations, conference guidelines, and market trends, Brad connects athletes with reputable brands, collectives, and local/national partners to build sustainable income streams while protecting long-term eligibility and career growth. From social media strategy and personal brand development to contract review and compliance coordination, Brad provides comprehensive representation tailored to each athlete’s goals.

With over a decade of experience in athlete representation, Brad is a premier NIL and recruiting agent serving elite student-athletes throughout Michigan and the Midwest. Known for strategic vision, influential relationships, and results-driven execution, Brad operates at the intersection of recruiting leverage, brand monetization, and long-term athlete positioning.

On the NIL front, Brad architects comprehensive brand strategies that extend beyond one-off deals—structuring partnerships, negotiating contracts, and aligning athletes with corporate, regional, and collective opportunities designed for sustained revenue growth. Every engagement is managed with executive-level professionalism, compliance precision, and a long-term wealth-building mindset.

Respected for discretion, negotiation strength, and athlete-first leadership, Brad represents more than talent—Brad build brands, careers, and legacies.